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Jessie Rose Licata

Celebrating LicataBEAN

Jessie Rose Licata, or LicataBEAN as she's known in the art world, is proof that you can wear many hats and stay true to your creative vision. As a mom, wife, artist, and co-founder of the eco-conscious fashion brand equalshumans, Jessie's life is a beautiful blend of chaos, creativity, and purpose.

 

Jessie says about equalshumans, "It's not just a clothing brand—it's a community, a family, a movement" (Flaunt Magazine). This idea of togetherness and giving back drives everything she does, whether designing a new collection, painting, or raising her kids. Her artistic journey is as unique as her designs. A self-taught artist, she pours her heart into her work, creating pieces that speak to the human experience. Her "Spiritland" series, which has even ventured into the world of NFTs, is all about "understanding humanity and living true to ourselves" (Flaunt Magazine). This authenticity makes her art—and her brand—so special.

 

But Jessie's not just about making beautiful things; she's also deeply committed to the values behind them. Along with her co-founder, Alison Vitolo, she's built equalshumans on sustainability and community engagement principles. The brand uses organic, eco-friendly materials and is all about creating fashion with a purpose. "We created a clothing line with a purpose," she says, highlighting how they're disrupting the fashion industry by staying true to their roots and values.

 

Balancing the demands of being a mom, an artist, and a business owner isn't easy. Still, Jessie manages it all with grace and a deep sense of purpose. Her story reminds you that you can't choose between your passions and responsibilities—you can embrace them all and make something extraordinary.

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